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JACKIE
LAPIN
Client
Comments
Stakes Supper Club, Grand Opening
"I want to thank you again for a job well done! I can't tell you how happy I am because of our success last night. For me it was a dream finally come to fruition."--Suzanne Papaian
Studio
City New York
"If
there were people on the team who didn't know what you could do, you really
proved your value. You exceeded every one of our expectations." --Lee Tomlinson,
Marketing Partner
Inter/Media
Advertising
"We
consider you our PR Goddess. Your publicity has generated so much business
for us that you are currently the leading sales person on our marketing
staff!" --Robert Yallen, President
World
Poker Tour on The Travel Channel
"Love
you and everything you do for us!"--Steve Lipscomb, Founder & CEO
"I
wanted to tell you what a pleasure it has been working with you on the
World Poker Tour series -- you're a real pro. I'm going through the clips
today and I must admit that I'm stunned at the success we've had in the
media all over the country! The stack of clips is 5" thick and is chock
full of great hits. Your AP story was a huge boon for us. Further, while
I knew through my conversations with the Highlights/Best Bets folks at
the TV pages that we were doing well, I'm taken aback at the coverage...and
the usage of artwork! Heck, we got profiled in the "Smart TV" section of
the Kansas City Star! (circ: 386,805) Who would've thunk it?!?! Overall,
a great effort.--James Ashurst, Director Communications, The Travel Channel
"We've
come a long way, baby! The USA Today cover story was the best article yet.
Congratuations! THANK YOU! We love what you do for us!--Audrey Kania, EVP
World Poker Tour
"Was
planning to call you from the ship to congratulate you on the amazing hit
in the Wall Street Journal--You should be very proud."--Steve Lipscomb,
Founder and CEO World Poker Tour.
"The
story is on the A1 page WSJ today...and it pretty close to perfect. Congrats!
On the past year, you've done incredible work with almost immeasurable
success!--James Ashurst, Travel Channel
"It
was a very good day--USA Today and the Front Cover of the Hollywood Reporter
in the same day!"--Audrey Kania
"We
value you and appreciate you beyond words."--Robyn Moder, SVP
Gear-to-Go
"Great,
great job. We are deeply appreciative. Keep it up. This is going to be
a long and rewarding relationship. Clearly we value your services and appreciate
all your efforts in helping us launch our company. We got our money's worth!"--Alan
Perper, Executive Vice President
"There
is no doubt Jackie has done an outstanding job."--Paul Sunderland, EVP,
Sales
"I
wanted to say thank you for all your efforts, passion, professionalism
and faith in our program. We really did prove it works!"--Alan Perper
U.S.
Playing Card
"The
whole office watched The Ellen Degenerous Show. Congrats on securing this
steller placement."-- Joan Bryan, Director of Marketing
"You
guys rock!"-- Scott Kling, VP Sales & Marketing
"The
New York Times article! It's fantastic. Congrats"-- Scott Kling
AutoOz
"What
would I do without you! Man, you produce! Today Show, CNN Headline News,
Associated Press and 17 TV crews at our Shaquille O'Neal press conference.
We've worked together for so many years on so many projects from Upper
Deck to Auto Oz and you've never disappointed me once. I know I can always
count on you." --Tony Loiacono, Founder and President, AutoOz
Enginewear
"I
cannot express my gratitude enough for your tenacity and fortitude with
launching Enginewear's debut. Without your persistence and ingenuity, we
would not have had 1/5th of the exposure to the media and our direct customers.
Your experience and knowledge is by far best in the industry. We look forward
to a long and prosperous relationship with you." --Kristi Markel,President
StarTrac
Fitness
"I
am so glad we brought Jackie Lapin on board as our Public Relations consultant/guru.
She has helped us define and focus our own efforts, while working tirelessly
(and very successfully) to re-lauch our brand. She brought with her the
contacts and talent to reach the media in ways we never have before, and
never would have without her." --Jo Walters, Marketing Manager
Buena
Vista Home Entertainment/Disney
"Jackie
is tenacious and thorough and well connected. I was very impressed with
the coverage she was able to generate from even some of the smaller video
titles I threw at her."--Martin Blythe, Director, Public Relations
PetSmart
Charities, Rescue Waggin'
"Thank
you so much for everything you did for the launch of our Rescue Waggin'.
I know you and Jim worked your tails off (pun intended). It was a pleasure
working with a seasoned pro like you -- you were worth every dime! This
PR event will go down as one of our proudest accomplishments."--Paige Donnelly,,
Communications Manager
Cardservice
International
"It's
a real pleasure to work with someone who knows how to make things happen
in PR." --Scott Dueweke, VP Government Business Development, Concord
EFS (formerly at Cardservice International)
Gold
Circle Farms Eggs
"Jackie
Lapin put together the most powerful public relations campaign and media
tour that our company has ever realized. With a difficult scientific message
to communicate in a short and highly pressured time frame, she developed
a story concept and implemented it with exceptional efficiency and economy.
We used the television and newspaper stories for years to support sales,
business partnerships, and private financing presentations with success.
Just as importantly, we had a great time working together."--Ellin Todd,
Manager of Public Relations,OmegaTech, Inc.
Nando's
Sauces, Marinades and Condiments
"Great
news! The grocery chain has discontinued our competition. The decision
was made to only carry Nando's. It's a confirmation that our strategy has
been working. Great job from our agency and their PR marketing strategy
and execution."--Nancy Mammorella, CEO
TECH
TV
"Thanks
a gazillion for all the incredible work you did to ensure great press on
our behalf!" Pam Hudson, Tech TV Marketing
"You've
done an incredible job...especially with all the placements in Houston!"--Alyssa
Donelan, Tech TV Corporate Communications
Racing
With The Hawk
"Thanks
so much for your hard work getting us into USA Today. Good News! I checked
today and we are backordered 3,000 copies already and the book hasn't even
been released yet." --Twila Bennett, Baker Book House
The
Paralysis Project
"It
was obvious to us that we were more than a client to you. You really became
as passionate about our mission as any of us and we admire that greatly.
In addition to your hard work, your expertise in sports marketing helped
to make our Great Sports Legends dinners among the most successful to date."
--Catherine Lepone, Executive Director
Paramount
Home Video
"Thank
you for an absolutely fabulous hit on CNN Headline News! Wow!--Martin Blythe,
VP Publicity
Sunset
Health Products
"When
we needed help you were there! You jumped in to help us get the word out
to the retail community. Your releases were top notch and the results were
exactly what we sought." --Jamie Kabler, Founder and Creator of the Hollywood
48-Hour Diet
LaserShield,
Instant Home Security in a Box
"Thank
God for you! These press materials are terrific. I mean TERRIFIC!"--Anthony
Dohrmann, CEO and Founder
On
CES Trade Show coverage--"You are the bomb of bombs!"--Anthony Dohrmann,
CEO and Founder
Grey
Advertising
"A
real pro. You get terrific results with whatever you have to work with."
--Jan Sneed, Corporate Communications
"You
did everything we asked. Great Job." --John Crosson, President/COO Los
Angeles Office
Mazda
Rev It Up
"I
have just reviewed the Mazda Rev It Up Media Relations report for January
through September of 03, and the video tapes (3) containing the broadcast
coverage.
"You
may know that earlier in my career, I worked in corporate PR for Alcoa
(as in aluminum) and then put in a number of years at major PR agencies
Burson-Marsteller and Golin/Harris. Throughout that time, over countless
new product intros and other major news stories we pitched on behalf of
corporate clients (including the introduction of NutraSweet and Equal,
among others) I have never seen such fantastic coverage of a program, a
brand and a company.
"The
clip book is one of the single greatest PR results I have ever seen on
any automotive program.
"It
is absolutely mind-blowing to see how newsworthy Rev It Up turned out to
be. The value of the column inches and air time alone probably
exceeds the cost of the program for Mazda. To show that this translates
to reality, I hardly run into anyone who hasn't heard of RIU. I continue
to be blown away by the level of exposure and credibility the automotive
media has heaped upon this program....this tribute to our biggest and most
successful program of 03."--Gordon L. Wangers, President Automotive Marketing
Consultants.
PartyPoker.com
"You
are the best...bar none."--Lisa Tenner
"Thanks
for the good work to date and we look forward to even MORE positive coverage
in the coming year!" --Vikrant Bhargava, General Manager
Queen
of Hearts Poker Tournament, WSOP
You
have used yuor resources and contacts in the most extraordinarily productive
manner and have landed top stories which increased brand awareness and
level of interest for this signature event -- the Queen of Hearts for the
World Series of Poker.--Lisa Tenner, co founder Queen of Hearts
Caffee
Sanora
"WOW!!!
This is amazing. We are pleased and so impressed! You are the Queen!!"--Pamela
Stewart, Essenza Communications
Commerce
Casino
"The
Website is Awesome! Thanks for doing such a great job."--David Mosikian,
Tim Gustin and John Griffo
You've
done a GREAT job for us!--Tim Gustin, Casino Manager
World
Poker Tour Boot Camp
"We
are very pleased with what you have helped us accomplish to date. I often
think that one of the best decisons we made early on was working with you
from such an early stage."--Steve Berman
Best
Friends Animal Society
"I
knew that all we needed to do was get the word out there in a professional
way and they would show up. And show up, they did. Everyone at Best Friends
is delighted with the way things turned out, and in no small way, we have
you and Jim to thank."--John Polis, Manager Public Relations
Sunset
Health, Creator Hollywood 48-Hour Miracle Diet
"You're a STAR
Jackie Lapin!"--Jamie Kabler
Promotional
Partners Worldwide, maker of Mr. Potato Head Sports Spud
"Thanks, Jackie.
We are really getting a lot of calls and buzz now. Just in time for
the show! Thanks for all your help.--Dean Gorby
NutriMil
"We
were overwhelmed by the media coverage you were instrumental in securing
for the NutriMil brand. To be featured on six television segments exceeding
24 minutes, not to mention the newspaper, internet and radio 'features',
was considerably more significant than our most optimistic expectations....It
was a pleasure to work with a creative and dedicated professional with
an incredible eye for the smallest detail. " --Nancy Mammorella, Director
of Marketing
GotMarketing
"After
firing a number of the top PR agencies in the U.S. Jackie delivered exactly
what I needed, including all of the PR necessities (media kit, releases,
creativity, strategic thinking, great exposure with our leading target
media) in an extremely timely and cost effective manner. And the bonus
is that she can write like a dream. She turned technology-speak into plain
English! I can't recommend Jackie enough." --Teri Dahlbeck, Founder and
President of GotMarketing
Andy
Abramson, Client, PR Colleague and Friend of 15 Years
"No
one gets placements like Jackie Lapin!"
Media
Comments
60
Minutes
"You
are brilliant." ..."You are wonderful!"--60 Minutes' Producer Steve Glauber
Washington
Post
"You
are a wondrous force."--Jonathan Krim
BusinessWeek
"You're
great!"--Diane Brady
Leilani
Decena, TV Producer
"I
have worked with Jackie on many different projects over the years. She
is one of the most talented publicist and marketers I know. She is detail
oriented and has always delivered great guests and segments for the KTLA
Morning News. She has a keen understanding for what her clients and producers
need. And as a result, every show or segment we worked on together has
been a huge success (ratings-wise and editorially). I have the highest
respect for Jackie personally and professionally. I can't wait to work
with her again."
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